Every asset and endpoint can be tagged with an industry . The industry is a fixed taxonomy, rooted in NAICS sectors and extended with the verticals Spartera supports, and it does two jobs in the platform.
Marketplace organization. Buyers browse and filter the marketplace by industry, so the tag is how your asset or endpoint gets discovered alongside its peers.Default placeholder image. When a listing has no custom image, the marketplace renders a default tile chosen from the assigned industry (keyed off the industry slug). Setting an accurate industry gives an untouched listing a sensible image instead of a generic one.
Set the industry_id field when you create or update an asset or endpoint. The ID is the first column in the tables below.
JSON
PATCH /companies/{company_id}/assets/{asset_id}
{
"industry_id": 47
}The same field applies to endpoints via PATCH /companies/{company_id}/endpoints/{endpoint_id}. See Creating Assets and Endpoints Overview for the full payloads.
Pick the most specific industry that fits. If nothing specific applies, fall back to the broad NAICS sector under Core Industry Sectors . A precise tag improves both discovery and the default image, so prefer Fintech over Finance when it actually describes the data.
All values below are active. The slug is stable and safe to reference; the ID is what the API expects in industry_id.
ID Industry Short Name Slug 1 Hospitality, Accommodations and Food Service Hospitality hospitality2 Administrative and Support and Waste Management and Remediation Services Waste Management administrative-support-waste-management-remediation-services4 Agriculture, Forestry, Fishing and Hunting Outdoors agriculture-forestry-fishing-hunting5 Arts, Entertainment, and Recreation Art & Entertainment arts-entertainment-recreation6 Construction Construction construction8 Educational Services Education educational-services9 Finance and Insurance Finance finance-insurance10 Health Care and Social Assistance Health Care health-care-social-assistance12 Information Information information14 Manufacturing Manufacturing manufacturing15 Mining, Quarrying, and Oil and Gas Extraction Oil & Gas mining-quarrying-oil-gas-extraction17 Other Services (except Public Administration) Other other-services-except-public-administration18 Professional, Scientific, and Technical Services Services professional-scientific-technical-services19 Real Estate and Rental and Leasing Real Estate real-estate-rental-leasing20 Retail Trade Retail retail-trade22 Transportation and Warehousing Logistics transportation-warehousing23 Utilities Utilities utilities24 Wholesale Trade Wholesale wholesale-trade25 Management of Companies and Enterprises Management management-of-companies-enterprises
ID Industry Short Name Slug 26 Professional Football Football professional-football27 Professional Baseball Baseball professional-baseball28 Professional Basketball Basketball professional-basketball29 Professional Hockey Hockey professional-hockey30 Professional Soccer Soccer professional-soccer31 Professional Golf Golf professional-golf32 Professional Tennis Tennis professional-tennis33 Motor Sports Motor Sports motor-sports34 Olympic Sports Olympic Sports olympic-sports35 Fitness and Gyms Fitness fitness-gyms
ID Industry Short Name Slug 36 Software Development Software software-development37 Cloud Computing Cloud cloud-computing38 Cybersecurity Cybersecurity cybersecurity39 Artificial Intelligence AI/ML artificial-intelligence40 Mobile App Development Mobile Apps mobile-app-development41 SaaS Platforms SaaS saas-platforms42 E-commerce Platforms E-commerce ecommerce-platforms43 Gaming and Esports Gaming gaming-esports76 Space Technology Space Tech space-technology77 Drone Technology Drones drone-technology78 3D Printing 3D Printing 3d-printing79 Virtual Reality VR/AR virtual-reality80 Internet of Things IoT internet-of-things81 Robotics Robotics robotics
ID Industry Short Name Slug 44 Investment Banking Investment Banking investment-banking45 Private Equity Private Equity private-equity46 Cryptocurrency Crypto cryptocurrency47 Fintech Fintech fintech48 Asset Management Asset Management asset-management49 Insurance Brokers Insurance Brokers insurance-brokers
ID Industry Short Name Slug 50 Pharmaceuticals Pharma pharmaceuticals51 Medical Devices Medical Devices medical-devices52 Biotechnology Biotech biotechnology53 Telemedicine Telemedicine telemedicine54 Mental Health Mental Health mental-health55 Dental Care Dental dental-care
ID Industry Short Name Slug 56 Renewable Energy Renewable Energy renewable-energy57 Energy Storage Energy Storage energy-storage58 Electric Vehicles Electric Vehicles electric-vehicles59 Environmental Services Environmental environmental-services60 Carbon Credits Carbon Credits carbon-credits
ID Industry Short Name Slug 61 Food Manufacturing Food Manufacturing food-manufacturing62 Beverage Manufacturing Beverages beverage-manufacturing63 Restaurant Chains Restaurant Chains restaurant-chains64 Food Delivery Food Delivery food-delivery65 Organic Foods Organic Foods organic-foods
ID Industry Short Name Slug 66 Streaming Services Streaming streaming-services67 Social Media Social Media social-media68 Digital Marketing Digital Marketing digital-marketing69 Content Creation Content Creation content-creation70 Podcasting Podcasting podcasting86 Public Relations PR public-relations
ID Industry Short Name Slug 71 Ride Sharing Ride Sharing ride-sharing72 Freight Logistics Freight freight-logistics73 Last Mile Delivery Delivery last-mile-delivery74 Autonomous Vehicles Autonomous Vehicles autonomous-vehicles75 Aviation Aviation aviation102 Trucking Companies Trucking trucking-companies103 Railway Transportation Railways railway-transportation104 Maritime Shipping Maritime maritime-shipping105 Public Transit Public Transit public-transit
ID Industry Short Name Slug 106 Residential Construction Residential Construction residential-construction107 Commercial Construction Commercial Construction commercial-construction108 Heavy Civil Engineering Heavy Construction heavy-civil-engineering109 Specialty Trade Contractors Trade Contractors specialty-trade-contractors
ID Industry Short Name Slug 82 Legal Services Legal legal-services83 Consulting Consulting consulting84 Human Resources HR Services human-resources85 Market Research Market Research market-research
ID Industry Short Name Slug 87 Federal Government Federal Gov federal-government88 State Government State Gov state-government89 Local Government Local Gov local-government90 Public Safety Public Safety public-safety
ID Industry Short Name Slug 91 Religious Organizations Religious religious-organizations92 Charitable Organizations Charity charitable-organizations93 Professional Associations Associations professional-associations
ID Industry Short Name Slug 94 Crop Production Crop Production crop-production95 Livestock Production Livestock livestock-production96 Forestry Operations Forestry forestry-operations
ID Industry Short Name Slug 97 Automotive Dealers Auto Dealers automotive-dealers98 Grocery Stores Grocery grocery-stores99 Department Stores Department Stores department-stores100 Clothing Stores Clothing Retail clothing-stores101 Electronics Stores Electronics Retail electronics-stores
ID Industry Short Name Slug 110 Childcare Services Childcare childcare-services111 Pet Care Services Pet Care pet-care-services112 Personal Care Services Personal Care personal-care-services113 Funeral Services Funeral Services funeral-services
ID Industry Short Name Slug 114 Weather Services Weather weather-services
